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Improving Health Awareness Using Social Network Interventions
Sponsor: University of California, Davis
Summary
The overarching hypothesis of our study is that social network interventions using artificial intelligence and social media can be used to increase population awareness about health issues. The overarching objective is to improve population awareness on multiple relevant health issues using social network interventions (SNI) and estimate the effect by conducting randomized control trials. Increase population awareness about organ donation in California, especially among minorities
Key Details
Gender
All
Age Range
Any - Any
Study Type
INTERVENTIONAL
Enrollment
2000000
Start Date
2021-02-10
Completion Date
2026-06
Last Updated
2026-01-30
Healthy Volunteers
No
Conditions
Interventions
Digital Sensors for Population Awareness about Health Issues using Social Media
A clustered randomized control trial will be conducted and ZIP Codes from each demographic environment will be randomly assigned to control and intervention arms. Digital educational materials about organ donation will be exposed to online users in social media belonging to ZIP Codes assigned to the intervention arm
Locations (1)
UC Davis Medical Center
Sacramento, California, United States