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RECRUITING
NCT06072547
NA

Effect of Flavored on!® Nicotine Pouch Products on Smoking Behaviors: a SMART Study

Sponsor: Altria Client Services LLC

View on ClinicalTrials.gov

Summary

The goal of this clinical trial is to learn about the role of flavored on!® nicotine pouch products (the research products), an oral tobacco-leaf-free product, in the replacement of cigarettes with the use of the research products among adults who smoke cigarettes. The main question it aims to answer is whether flavored (vs. non-flavored) research products generate greater reduction of cigarette smoking among adults who smoke cigarettes. Participants will be provided with research products to use for 6 weeks. Researchers will compare the reduction in cigarette smoking between participants with access to a complete flavor profile of research products and participants with access to only the Original (non-flavored) variety of research product to see if reduction in cigarette smoking is greater among those with access to flavored research products.

Official title: Effect of Flavored on!® Nicotine Pouch Products on Smoking Behaviors: a Sequential Multiple Assignment Randomized Controlled Trial

Key Details

Gender

All

Age Range

22 Years - 65 Years

Study Type

INTERVENTIONAL

Enrollment

400

Start Date

2023-09-11

Completion Date

2025-06

Last Updated

2024-07-11

Healthy Volunteers

Yes

Interventions

OTHER

Access to all varieties of on! 4mg nicotine pouches (Berry, Citrus, Cinnamon, Wintergreen, Mint, Coffee, and Original)

Access to all varieties of on! 4mg nicotine pouch products (Berry, Citrus, Cinnamon, Wintergreen, Mint, Coffee, and Original), throughout the trial.

OTHER

Access to Original on! 4mg nicotine pouches

Access to non-flavored (i.e., Original) 4mg on! nicotine pouch products throughout the trial.

OTHER

Non-Flavored then complete flavor on! nicotine pouches

Access to non-flavored (i.e., Original) on! 4mg nicotine pouch products during the first 3 weeks and then access to all varieties (Berry, Citrus, Cinnamon, Wintergreen, Mint, Coffee, and Original) of on! 4mg nicotine pouch products during the rest of the trial

Locations (1)

Rose Research Center

Raleigh, North Carolina, United States