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Communicating About Nicotine Reduction in Cigarettes
Sponsor: Georgia State University
Summary
The goal of this clinical trial is to learn how a messaging campaign about reduced nicotine cigarettes and policy, combined with the use of very low nicotine cigarettes (VLNCs), affects smoking behavior and attitudes among adult smokers. The study also aims to assess the efficacy of the messages in different populations, including smokers with past-month serious psychological distress (SPD), low socioeconomic status (SES), and those in neither category. The primary hypothesis is: exposure to messages in combination with VLNC use will lead to less cigarettes use compared to VLNCs without messages. Researchers will compare: The effects of receiving VLNCs with messages (treatment group) to receiving VLNCs without messages (control group). Participants will: Complete a baseline survey and be randomly assigned to one of two groups: treatment (VLNCs + messages) or control (VLNCs only). Attend weekly study visits for surveys, breath samples, and receive supply of VLNCs , either with or without the messaging campaign. Complete brief daily surveys through text messages.
Official title: Communicating About Nicotine and Differential Risks of Tobacco Products in Priority Populations
Key Details
Gender
All
Age Range
21 Years - Any
Study Type
INTERVENTIONAL
Enrollment
1230
Start Date
2025-09-11
Completion Date
2029-01-31
Last Updated
2025-10-29
Healthy Volunteers
Yes
Interventions
VLNC messages
Participants will be exposed to messaging about VLNCs and reduced nicotine policy through multiple formats, including inserts placed in cigarette packs, printed advertisements, and video materials presented during their weekly visits.
Control message
Participants will be exposed to control messages, such as advertisements for bottled water, during their weekly visits.
Locations (2)
Georgia State university
Atlanta, Georgia, United States
Emory University
Atlanta, Georgia, United States