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Get Out of Your Head 2.0: Evaluation of an Online Prevention Campaign and Updated Website for Men
Sponsor: University Ghent
Summary
The primary objective of this study is to evaluate the perceptions and evaluations of men with suicidal thoughts, regarding the new "Get Out of Your Head" campaign and the updated website. The findings will inform potential adjustments to enhance the campaign and website as needed.
Key Details
Gender
MALE
Age Range
18 Years - Any
Study Type
INTERVENTIONAL
Enrollment
288
Start Date
2025-03-01
Completion Date
2025-12-15
Last Updated
2025-02-05
Healthy Volunteers
No
Conditions
Interventions
Get out of your head campaign and website 2.0
The Get out of your head campaign and website were launched in 2022 to improve men's mental health and reduce stigma (Stas et al., 2024). Developed with experts, a communication agency, and the target audience, the campaign included videos, testimonies, and a website with tailored information on mental health, suicide prevention, and help-seeking (www.komuitjekop.be). The new campaign and updated website will focus specifically on facilitating help-seeking behaviour among men experiencing suicidal thoughts by increasing their perceived need for support. More specifically, the new campaign will aim to enhance the recognition of their suffering, the relevance of seeking and receiving help and changing the perception of suicidal thoughts, namely that these are not fixed or part of life, but instead are changeable and can improve with the correct help.
Locations (1)
Flemish Centre of Expertise in Suicide Prevention, Ghent University
Ghent, Belgium