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Understanding Vape Marketing Study
Sponsor: Boston Children's Hospital
Summary
The purpose of this study is to develop an electronic cigarette (e-cigarette) counter-marketing lesson for adolescents. The lesson will involve short videos designed to improve adolescents' cognition of e-cigarette marketing in the retail environment with the overall goal of reducing their susceptibility to use, intent to use, and actual use of e-cigarettes. Through this study, the study team will identify and refine the key messages that would make this lesson acceptable, feasible to implement, and effective in altering e-cigarette-related perceptions and potentially behaviors.
Official title: Countering E-cigarette Marketing in the Retail Environment Among Adolescents and Young Adults
Key Details
Gender
All
Age Range
13 Years - Any
Study Type
OBSERVATIONAL
Enrollment
46
Start Date
2025-08-04
Completion Date
2027-04-30
Last Updated
2025-08-19
Healthy Volunteers
Yes
Conditions
Interventions
Working group
Participants will: 1) take a 10-min demographic survey; 2) join 3 x 60-min working group meetings in which they will review preliminary results, collaborate on curriculum design, and provide feedback; and 3) respond to prompts in 3 emails (approx 5-10 mins each).
Focus group
Participants will take a 10-min demographic survey and join 1 x 30-min focus group meeting in which they will provide feedback on the curriculum in development.
Locations (1)
Boston Children's Hospital
Boston, Massachusetts, United States