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Comparing the Effects of Front-of-Package Labeling Schemes in Indonesia
Sponsor: University of North Carolina, Chapel Hill
Summary
The goal of this study is to examine what type of front-of-package label (FOPL) would be most effective at discouraging consumption of products high in nutrients of concern in Indonesia. The main questions this experiment aims to answer are: 1. Would nutrient warning labels be more effective at discouraging consumption of products high in nutrients of concern compared to the Nutri-Level label? 2. Would nutrient warning labels improve consumers' ability to identify unhealthy products compared to the Nutri-Level label? Additionally, this experiment also aims to determine how should nutrient warning labels be designed to most effectively discourage consumption of products high in nutrients of concern among Indonesian consumers.
Official title: Comparing the Effects of Two Front-of-Package Labeling Schemes Among Indonesian Consumers
Key Details
Gender
All
Age Range
18 Years - Any
Study Type
INTERVENTIONAL
Enrollment
1191
Start Date
2026-08-01
Completion Date
2026-09-18
Last Updated
2026-09-23
Healthy Volunteers
Yes
Conditions
Interventions
Nutrient Warning Label
Presentation of food products with one or more nutrient warning labels (black octagons) indicating that the product is high in sugar, salt, and/or fat.
Nutri-Level
Presentation of food products with a Nutri-Level summary nutrition label assigning a letter grade (A-D) based on sugar, salt, and/or fat content.
Locations (1)
Carolina Population Center
Chapel Hill, North Carolina, United States