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Correcting Disinformation About Menthol Cigarettes and Flavored Cigars
Sponsor: Rutgers, The State University of New Jersey
Summary
Our study tests a multi-level anti- disinformation message (ADM) campaign on menthol cigarette and flavored cigar policies in Black adults.
Official title: The Unvarnished Truth: Pursuing Health Equity by Correcting Disinformation Targeting African Americans About the FDA's Proposed Ban on Menthol Cigarettes and Flavored Cigars
Key Details
Gender
All
Age Range
18 Years - Any
Study Type
INTERVENTIONAL
Enrollment
1000
Start Date
2026-09-01
Completion Date
2028-01-31
Last Updated
2026-04-21
Healthy Volunteers
Yes
Interventions
Individual delivery of anti-disinformation messaging
Participants in this condition will be exposed to anti-disinformation messages (ADM) designed to increase correct beliefs about menthol cigarettes, flavored cigars, the purpose, and limits of flavored tobacco policies. The delayed intervention control condition in this study will receive the ADM intervention after outcome measures are collected at the last assessment.
Community delivery of anti-disinformation messaging
Our community-level campaign will distribute our ADM messages to our Intervention Community via social media, print ads and posters, radio ads, and community events. These messages will be delivered over 1 year, with monthly delivery activities led by EAB members in the Intervention Community.
Locations (1)
Rutgers University
New Brunswick, New Jersey, United States