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Social Media Posts About Cancer: Five Timepoints
Sponsor: UNC Lineberger Comprehensive Cancer Center
Summary
The main purpose of this trial was to evaluate the impact of user interface designs on intervening with cancer misinformation on social media. The investigators conducted a randomized clinical trial with a sample of 294 US adults (ages 18-65) who previously had a cancer diagnosis or were a cancer caregiver. This registration record only covers the 5 timepoint trial under the same IRB number.
Key Details
Gender
All
Age Range
18 Years - 65 Years
Study Type
INTERVENTIONAL
Enrollment
294
Start Date
2025-03-31
Completion Date
2025-05-12
Last Updated
2026-05-15
Healthy Volunteers
Yes
Conditions
Interventions
Social cue prompt and policy
Cancer misinformation posts are shown with a prompt above the post caption that read, "This post has been flagged as false and potentially harmful by \[47 or 48\] people on Invibe. If you want to report, click the flag below." The social media launch screen had an overlaid policy for removing flagged posts: "We are committed to working with you and others on Invibe to reduce false and potentially harmful information. When a post is flagged by 50 people, we remove it until we verify the information. Please help us make the Invibe experience a good one for all."
Standard prompts
Cancer misinformation posts are shown with a prompt above the post caption that read, "This post has been flagged as false and potentially harmful. If you want to report, click the flag below."
Locations (1)
University of North Carolina at Chapel Hill
Chapel Hill, North Carolina, United States