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Evaluation of "C'Est La Vie!" Digital Health Education
Sponsor: University of California, Los Angeles
Summary
The University of California, Los Angeles (UCLA) will lead the online evaluation of four digital health campaigns developed by a non-governmental organization (NGO), Réseau Africain de l'Éducation pour la Santé (RAES), or African Network for Health Education in English, from West Africa and delivered via social media. The full evaluation study will begin enrolling participants in Fall 2023 and will conclude in Winter 2026. Approximately 3,000 participants will be recruited for each of the four campaigns (n=12,000), and each campaign will last approximately 2 months. The four campaigns are scheduled to take place in Fall 2023, Winter 2025, Fall 2025, and Winter 2026, corresponding to evaluation activities including baseline and follow-up data collection. The scope of work for UCLA will center around evaluation activities related to program activities developed and implemented by the non-governmental organization. The digital and online programming will be developed and implemented by the non-governmental organization with the goal of strengthening sexual and reproductive health among young people in Senegal, Burkina Faso, and Cote d'Ivoire. UCLA will lead the evaluation, examining if health education programming contributes to this goal by developing and implementing an evaluation design for digital and online programming.
Official title: C'Est la Vie: Measurement, Learning, and Evaluation
Key Details
Gender
All
Age Range
15 Years - 24 Years
Study Type
INTERVENTIONAL
Enrollment
492
Start Date
2023-10-01
Completion Date
2026-01-31
Last Updated
2026-06-09
Healthy Volunteers
Yes
Conditions
Interventions
Evaluating how to deliver messages to young people online
Study content for the 2-week Facebook-based intervention was developed by West African non-governmental organization, Réseau Africain de l'Éducation pour la Santé (RAES), or African Network for Health Education in English. RAES created culturally relevant SRH information tailored to the target population of young adults, taking the form of educational materials and personal stories and building off of their social communication campaign that promotes health and social change, entitled C'est la Vie! (CLV). Content themes centered around preventing early pregnancy, contraceptive knowledge and use, community norms pertaining to sexual and reproductive health, and available online services. All content was in French.
Locations (3)
ONG RAES Facebook Account
Ouagadougou, Burkina Faso
ONG RAES Facebook Account
Abidjan, Côte d’Ivoire
ONG RAES Facebook Account
Dakar, Senegal