Clinical Research Directory

Social Media Use and Associated Factors Among Orthodontic Patients: A Cross-Sectional Study

"Context : An increasing number of patients are using the internet and social media to obtain information about oral health, including the field of orthodontics. Aim : This study aimed to analyze the behavior and habits of patients regarding the use of social media to obtain information about orthodontics, as well as the factors associated with this usage. Materials and methods : The study was designed as a single-center, cross-sectional, descriptive study. Orthodontic patients filled out a 28-question questionnaire that gathered demographic data, information-seeking behavior, platform use and online consultation habits, trust and impact, and interest in additional resources. Analyses were carried out using SAS Enterprise Guide version 7.1; univariate analyses were performed using logistic regression, followed by a multivariate model planned for variables with p ≤ 0.20. Please note that the multivariate model was not ultimately applied.