Clinical Research Directory

Taylor Swift and Mental Health Outcomes

Sponsor: Yale-NUS College

Summary

A study in Singapore will explore the potential of pop culture, particularly Taylor Swift's music, in influencing young adults' attitudes toward mental health. With the highest prevalence of mental illness among this age group, the study will aim to investigate whether engagement with Swift's songs and social media will be associated with attitudes crucial for help-seeking, such as recognizing mental health issues and being open to professional services. Conducting a survey of over 600 young adults, the researchers will assess participants' mental health symptoms, engagement with Swift's content, social media and demographics, mental health help-seeking attitude and mental health self-diagnosing behavior.

Official title: The Relation Between Following Taylor Swift on Social Media, Connecting With Her Music and Mental Health Outcomes in Youths: Cross-sectional Survey Study

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